On the morning of March 15, the ceremony for the launch of the Starlight 2015 Spring Purchasing Festival and the IPR Protection Demonstration Base was held in the ancient town of China's lighting capital. Chen Xichong, deputy director of Zhongshan Science and Technology Bureau, He Shengqiang, member of Zhongshan Guzhen Town Party Committee, Chairman of Zhongshan Guzhen Town Federation of Industry and Commerce, Chairman of Zhongshan Lighting Industry Association District Bingwen, Chief of Patent Management Section of Zhongshan Science and Technology Bureau Jiao Xuejun, Guzhen Economic and Ou Ning Xiong, deputy director of the Information Development Bureau, Su Lanlan, deputy director of China Zhongshan (Lighting) Intellectual Property Rapid Rights Protection Center, and Zeng Shuneng, director and CEO of Star Alliance Group, witnessed the unveiling of the world's largest lighting procurement activity.
Or global scale procurement section of the first <br> <br> the procurement section is organized by the Star Alliance Group, a total of Star Alliance Lighting? LED lighting Expo Center, Times Square lights, Pacific Lighting Plaza, light cube LED City, World Trade Lighting The six lighting stores in the square and the Century Lighting Plaza started simultaneously, with a total area of ​​nearly 1 million square meters. The participating lighting and lighting brands have nearly 2,000 merchants, which is the largest lighting lighting exhibition and procurement activity in the global lighting industry.
It is understood that this is the first unified urban-wide linkage activity since the Star Alliance Group announced its establishment. On June 16, 2014, Huayi Group and Kaiyuan Group, two major group companies in Guzhen, announced that they would integrate their respective top ten stores on a unified platform to coordinate global resources and global market layout. The integrated Starlight Alliance Group manages a total of more than 1.5 million square meters of lighting stores, with more than 3,000 merchants and more than 80% of the nation's premium brand resources. It has become the world's largest professional lighting store operator.
The Starlight Spring Purchasing Festival will last from 11 days to March 25th. During the entire procurement festival, Star Alliance Group spent 10 million yuan to hold a lottery to buy lanterns, including many Land Rover and Mercedes-Benz prizes. In addition, Tang Baoru, Ye Zhenduo, Zhong Shuhui, Zhao Chengjun, Guo Yan and other popular stars will come to the Starlight Purchasing Festival on March 18-21 to help the procurement festival and get in touch with the audience. The global professional LED lighting application and procurement center - Light Cube LED City will also be grandly opened on March 18, and with the Star Alliance? LED Lighting and Lighting Expo Center with a new interpretation, for the global merchants to present a new Light show... This wonderful global lighting culture feast and procurement event is expected to reach millions of visitors worldwide, with purchases exceeding billions of yuan.
Kicked off the procurement industry, will be held a year <br> <br> held in spring and autumn 2015 Spring Walk the procurement section, has officially kicked off with the lighting industry in the new year shopping season. It is understood that the annual procurement season of the lighting industry in March and April is only one quarter of the annual transaction. Statistics show that in the past 2014, China's lighting lighting industry sales totaled 520 billion yuan, an increase of 10.6%; of which, the total export value of 41.55 billion US dollars, an increase of 15.4%. This data fully shows that in the global economy, the lighting market still shows a very strong development momentum.
Zeng Shuneng, Director and CEO of Star Alliance Group, also officially announced that after the Spring Purchasing Festival, the group will hold summer and autumn procurement festivals in June and October respectively, and will form a large-scale procurement activity every three seasons in the future. The Purchasing Festival has become the “new normal†of the lighting industry, becoming the brand event of the global lighting industry, making the Starlight Lighting Show and the Ancient Town Lighting Festival a new business card for the Chinese lighting capital to the world.
Implementation of intellectual property strategy <br> <br> town at the opening ceremony of the day, Star Alliance group also Zhongshan City Science and Technology Bureau issued "Intellectual Property Protection Demonstration Base" plaque. Chen Xichong, deputy director of the Zhongshan Science and Technology Bureau, pointed out that the Starlight Alliance Lighting LED Lighting Expo Center has gathered the world's top brands of lighting lighting brands, is currently the highest positioning and grade of professional stores in ancient towns and even the country's lighting stores. Doing a good job in intellectual property protection in professional stores can effectively cut off the circulation channels of counterfeit and infringing goods, improve the self-discipline and supervision level of intellectual property rights, and also help to enhance the status of Starlight Alliance Lighting LED Expo Center in the national and even the global lighting industry.
It is reported that in 2014, the number of patent applications and authorizations in Guzhen reached 5,667 and 4,069 respectively, ranking first in Zhongshan City. In the future, Guzhen Town will actively strive for provincial and municipal science and technology funds and technical reform funds to support high-quality enterprises to establish national, provincial and municipal industrial design demonstration bases or industrial design institutes. Strengthen the performance management of the town's public service platform, such as Guzhen Lighting Lighting Innovation Design Center, 3D Printing Rapid Prototyping Public Service Platform, Lighting Design Training Platform, Lighting Lighting Intellectual Property Operation Center, etc., to provide technical support for enterprises to participate in domestic and international competition.
Zeng Shu can said that Star Alliance Group will work with the government and merchants to protect intellectual property rights, safeguard the legitimate interests of brand manufacturers, protect the brand development, and make the branches of innovation flourish and maintain a good order in the lighting industry.
4.0 to promote industrial restructuring and development pattern town <br> <br> Star Alliance group fully integrated store resources and organizing large-scale procurement festival will also contribute to the transformation and development of town lighting industry in a sense.
Liu Jianhui, secretary of the party committee of Guzhen Town, once said that Guzhen Town will promote the development of new professional towns with the Industrial 4.0 model. First and foremost, we must promote the “model innovation†of the lighting industry, from “selling products†to “selling ideas†and “selling designsâ€. By grasping the advantages of product demand customization, design, light effect control, lighting art trend, etc., we will seize the lighting. The intelligent high-end of the industrial chain.
District Bingwen, president of Zhongshan Lighting Association and chairman of Guzhen Town Industry and Commerce Federation, also said at the opening ceremony that Guzhen will focus on the strategic goal of building a global lighting and lighting industry center in the future, promote transformation and upgrading, and comprehensively enhance the innovation capability and core of industrial clusters. Competitiveness. The deeper significance of Starlight Alliance Group's large-scale procurement festival is to further integrate industry resources, further create opportunities for industry exchanges and cooperation, and actively expand the popularity of “Guzhen Lighting†brand in the country and the world, which will strengthen the new town's industrial transformation and upgrading. Connotation, inject new vitality.
Or global scale procurement section of the first <br> <br> the procurement section is organized by the Star Alliance Group, a total of Star Alliance Lighting? LED lighting Expo Center, Times Square lights, Pacific Lighting Plaza, light cube LED City, World Trade Lighting The six lighting stores in the square and the Century Lighting Plaza started simultaneously, with a total area of ​​nearly 1 million square meters. The participating lighting and lighting brands have nearly 2,000 merchants, which is the largest lighting lighting exhibition and procurement activity in the global lighting industry.
It is understood that this is the first unified urban-wide linkage activity since the Star Alliance Group announced its establishment. On June 16, 2014, Huayi Group and Kaiyuan Group, two major group companies in Guzhen, announced that they would integrate their respective top ten stores on a unified platform to coordinate global resources and global market layout. The integrated Starlight Alliance Group manages a total of more than 1.5 million square meters of lighting stores, with more than 3,000 merchants and more than 80% of the nation's premium brand resources. It has become the world's largest professional lighting store operator.
The Starlight Spring Purchasing Festival will last from 11 days to March 25th. During the entire procurement festival, Star Alliance Group spent 10 million yuan to hold a lottery to buy lanterns, including many Land Rover and Mercedes-Benz prizes. In addition, Tang Baoru, Ye Zhenduo, Zhong Shuhui, Zhao Chengjun, Guo Yan and other popular stars will come to the Starlight Purchasing Festival on March 18-21 to help the procurement festival and get in touch with the audience. The global professional LED lighting application and procurement center - Light Cube LED City will also be grandly opened on March 18, and with the Star Alliance? LED Lighting and Lighting Expo Center with a new interpretation, for the global merchants to present a new Light show... This wonderful global lighting culture feast and procurement event is expected to reach millions of visitors worldwide, with purchases exceeding billions of yuan.
Kicked off the procurement industry, will be held a year <br> <br> held in spring and autumn 2015 Spring Walk the procurement section, has officially kicked off with the lighting industry in the new year shopping season. It is understood that the annual procurement season of the lighting industry in March and April is only one quarter of the annual transaction. Statistics show that in the past 2014, China's lighting lighting industry sales totaled 520 billion yuan, an increase of 10.6%; of which, the total export value of 41.55 billion US dollars, an increase of 15.4%. This data fully shows that in the global economy, the lighting market still shows a very strong development momentum.
Zeng Shuneng, Director and CEO of Star Alliance Group, also officially announced that after the Spring Purchasing Festival, the group will hold summer and autumn procurement festivals in June and October respectively, and will form a large-scale procurement activity every three seasons in the future. The Purchasing Festival has become the “new normal†of the lighting industry, becoming the brand event of the global lighting industry, making the Starlight Lighting Show and the Ancient Town Lighting Festival a new business card for the Chinese lighting capital to the world.
Implementation of intellectual property strategy <br> <br> town at the opening ceremony of the day, Star Alliance group also Zhongshan City Science and Technology Bureau issued "Intellectual Property Protection Demonstration Base" plaque. Chen Xichong, deputy director of the Zhongshan Science and Technology Bureau, pointed out that the Starlight Alliance Lighting LED Lighting Expo Center has gathered the world's top brands of lighting lighting brands, is currently the highest positioning and grade of professional stores in ancient towns and even the country's lighting stores. Doing a good job in intellectual property protection in professional stores can effectively cut off the circulation channels of counterfeit and infringing goods, improve the self-discipline and supervision level of intellectual property rights, and also help to enhance the status of Starlight Alliance Lighting LED Expo Center in the national and even the global lighting industry.
It is reported that in 2014, the number of patent applications and authorizations in Guzhen reached 5,667 and 4,069 respectively, ranking first in Zhongshan City. In the future, Guzhen Town will actively strive for provincial and municipal science and technology funds and technical reform funds to support high-quality enterprises to establish national, provincial and municipal industrial design demonstration bases or industrial design institutes. Strengthen the performance management of the town's public service platform, such as Guzhen Lighting Lighting Innovation Design Center, 3D Printing Rapid Prototyping Public Service Platform, Lighting Design Training Platform, Lighting Lighting Intellectual Property Operation Center, etc., to provide technical support for enterprises to participate in domestic and international competition.
Zeng Shu can said that Star Alliance Group will work with the government and merchants to protect intellectual property rights, safeguard the legitimate interests of brand manufacturers, protect the brand development, and make the branches of innovation flourish and maintain a good order in the lighting industry.
4.0 to promote industrial restructuring and development pattern town <br> <br> Star Alliance group fully integrated store resources and organizing large-scale procurement festival will also contribute to the transformation and development of town lighting industry in a sense.
Liu Jianhui, secretary of the party committee of Guzhen Town, once said that Guzhen Town will promote the development of new professional towns with the Industrial 4.0 model. First and foremost, we must promote the “model innovation†of the lighting industry, from “selling products†to “selling ideas†and “selling designsâ€. By grasping the advantages of product demand customization, design, light effect control, lighting art trend, etc., we will seize the lighting. The intelligent high-end of the industrial chain.
District Bingwen, president of Zhongshan Lighting Association and chairman of Guzhen Town Industry and Commerce Federation, also said at the opening ceremony that Guzhen will focus on the strategic goal of building a global lighting and lighting industry center in the future, promote transformation and upgrading, and comprehensively enhance the innovation capability and core of industrial clusters. Competitiveness. The deeper significance of Starlight Alliance Group's large-scale procurement festival is to further integrate industry resources, further create opportunities for industry exchanges and cooperation, and actively expand the popularity of “Guzhen Lighting†brand in the country and the world, which will strengthen the new town's industrial transformation and upgrading. Connotation, inject new vitality.

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