There are lights on both sides of Jiangsu and Zhejiang.
Outdoor lighting mainly includes: lawn lights, garden lights, tunnel lights, flood lights, underwater lights, street lights, wall washers, landscape lights, buried lights, etc. Compared with home lighting, it has the characteristics of high power, strong brightness, large volume, long service life and low maintenance cost. It is understood that at present, China's outdoor lighting products have formed four bases, including Guoji Town of Gaoyou City, Jiepai Town of Danyang City, Liangnong Town of Yuyao City and Guzhen Town of Zhongshan City. There are more than 20 outdoor lighting scale enterprises in Guoji Town of Gaoyou City, with annual sales exceeding 1 billion yuan; there are 85 street lamps enterprises in Jiepai Town of Danyang City, which are not small in the national market; there are a total of 400 lamps and lanterns enterprises in Liangnong Town, Yuyao City. many, is the country's major production base for outdoor lighting; Guzhen town, Zhongshan City, is the lighting capital of China, there are more than 20,000 home lighting business, including professional outdoor lighting manufacturers hundreds.
It is worth noting that at present, in the aspect of high-altitude street lamps and road lamps, Jiangsu and Zhejiang enterprises have taken the advantage, and their market share has reached 70-80%. However, the outdoor lighting enterprises in Guzhen have already pressed Jiangsu and Zhejiang enterprises in the garden lights. The market share of the market has reversed. At present, the garden lights of Guzhen account for 60-70% of the national market, while Jiangsu and Zhejiang outdoor lighting companies only account for less than 30%.
Street light change core LED shine
At present, the most concerned outdoor lighting is the application of LED street lights . Los Angeles plans to install 140,000 LED street lights within five years. At the same time, the two city lights in Ambry and Sunbury in Pennsylvania are all replaced with LED street lights. LED street lights are commonly used in other countries. Such as Japan, South Korea, etc. In China, Dongguan plans to use LED street lights for road lighting within three years, and Hainan plans to achieve it within five years. The Beijing Olympic Games, the Shanghai World Expo, and the infrastructure of the Guangzhou Asian Games also used a large number of LED outdoor lighting, such as the main venue of the Guangzhou Asian Games Asian Games venue, and the surrounding roads built a total of 70,000 LED street lights, Foshan Branch, Lingnan Pearl Stadium, 12 The main road, 12000 ç› high-pressure sodium lamps are all transformed into LED street lights.
It can be said that street lights are an important part of urban lighting. Traditional street lamps often use high-pressure sodium lamps, and the low-efficiency of high-pressure sodium lamps as a whole has caused huge waste of energy. Therefore, the development of new high-efficiency, energy-saving, long-life, high color rendering index and environmentally friendly street lamps is very important for urban lighting energy conservation. The meaning. In recent years, LED street lamps have developed rapidly in China, and the market scale has been continuously expanded. Two trends have emerged in the market, namely, Dongguan Qinshang and Zhongshan Hongbao. Among them, Qinshang is dominated by a single light source, and Zhongshan Hongbao is Based on integrated module light sources, these two companies are excellent companies in these two development directions.
The icing on the cake for outdoor lighting
In addition to road lighting, LED outdoor lighting is also widely used in urban landscapes, tunnels, etc. In fact, with the ideology of people and the changing lifestyle, the lamps, light sources, materials, styles and design methods have changed a lot. Taking the ancient town as an example, in recent years, the development of outdoor lighting has experienced changes in “silly, big, black, and thick†to “fine, specialized, all, and spiritualâ€.
The degree of refinement is high: the style update speed is fast, the ancient town has innate advantages in style design and development, and most of the street lamp design talents come from the local lanterns enterprises in Guzhen.
The degree of professional production is high: the outdoor lighting products of Guzhen are highly specialized, and at least the research and development capabilities and production capacity of garden lights and landscape lighting far exceed those in Jiangsu and Zhejiang.
The development of full supporting capacity: Guzhen street lamp fittings are convenient to purchase, the production cost is relatively low, and the Guzhen lighting market has formed a climate, and enterprises have benefited a lot.
Sensitive response sensitivity is high: it is no accident that the ancient town obtained the title of “lightsâ€. What is the market's "wind and grass", can not escape the eyes of the ancient town of outdoor lighting companies.
Some industry-related professionals believe that the goal of LED landscape lighting is to coordinate the landscape lighting with the landscape. Because of the "view", it is suitable for the "architectural features" and greatly enhance the level of the beautification environment. In addition to economic factors, in addition to economic factors, we must consider the overall light environment effect and material texture and reliability. Also pay attention to the unity of the natural environment and lighting.
Patented technology shackles outdoor lighting development
China's large population, rapid urbanization, road construction is quite fast, LED lights and LED landscape lights and other outdoor lighting in great demand. According to surveys conducted by authoritative organizations, China's outdoor lighting industry is growing at an annual rate of more than 40%. In 2014, the output value is expected to exceed US$3.5 billion, and it is expected to reach US$4.7 billion in 2015. The huge market share has made many companies rush, and it has also intensified competition.
LED outdoor lighting is mainly composed of two parts: wafer and epoxy. However, the LED lighting industry patent and technology are almost under the general monopoly of foreign countries. The Chinese LED patent technology and other factors seriously restrict the development of China LED outdoor lighting. . At the same time, the brand's influence is low, there are few popular brands; sales are scattered, failing to form intensive and professional; the characteristics of the business model are destined to be single and the sales channels are limited, which also hinders the development and expansion of the outdoor lighting market.
Therefore, in the fiercely competitive LED lighting market demand, only by mastering LED patents and technologies, can we better guarantee the quality and performance of the products, so that LED lighting products can play a guarantee role in real applications; In order to achieve better and greater product sales, we can open up channels, expand markets and occupy market share in a real sense.
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