In 1981, Sun Zhengyi founded Softbank and was listed in Japan in 1994. He is a comprehensive venture capital firm with a focus on IT industry investments, including networking and telecommunications. Today, Softbank has developed into a huge information technology empire. Softbank has invested in more than 600 companies worldwide and has a majority stake in more than 300 major IT companies worldwide.
These are all unique business styles with Sun Zheng; decisively seize the business opportunities; quick succession in the event, the odds are inseparable. At the same time, he also attaches great importance to data and makes careful decisions. Softbank's decision-making is based on repeated data surveys and analysis, and the company's middle and high-level executives work in accordance with a rigorous plan. Softbank's unique business philosophy and distinctive style.
In 1999, Sun Zhengyi met with Ma Yun in Beijing and talked for 6 minutes. He decided to inject A$30 million into Alibaba. Softbank is now Alibaba's largest shareholder with a return on investment of about 3,440 times.
On the evening of September 5, 2016, Softbank announced today that it has completed the acquisition of ARM for $32 billion. Softbank announced in July that it will acquire British chip design company ARM for 24.3 billion pounds (about $32 billion) in cash. This is the largest M&A transaction by Softbank since the acquisition of US telecom operator Sprint, and is one of the largest M&A deals in the global technology market this year.
On November 23, 2016, Softbank will work with Openstreet to launch the "Hello Cycling" IoT bicycle sharing system in Japan.
For the name of Sun Zhengyi, many people have such doubts: obviously a Japanese, why is there a Chinese surname? Because his ancestors are Chinese! In fact, the ancestral home of Sun Zhengyi was Fujian Putian. The ancestors first migrated from China to South Korea, and went to the grandfather of Sun Zhengyi and moved to Kyushu, Japan. When he was a child, Sun’s justice actually had a Japanese name, called Abe’s justice, but he always disliked the surname and insisted that he was a descendant of Sun Wu, a famous artisan in the Spring and Autumn Period, so he insisted on surnamed Sun.
Sun Zhengyi has performed quite well in the long-term planning of more than 40 years.In the year of Gao Yi, Sun Zhengyi went to California to attend a short-term English training class. Sun Zheng was infected by the free and open atmosphere there. At the age of 16, he persuaded his parents to let him study in the United States. Since then, Sun Zheng has shown an amazing creative talent. His living expenses in economics in Berkeley, California, are earned by his invention! At that time, his invention was accumulated in 250 large and small, and one of the multilingual translation machines was sold to Sharp for 100 million yen. In this way, Sun Zhengyi dug the first bucket of gold in life.
After graduating from the United States, Sun Zhengyi returned to Japan and used the money and 100 million yen invested by relatives to set up a company: UnisonWorld, and this is the predecessor of Softbank. In 1981, Softbank was formally established, and the capital at that time was only 10 million yen. On the day of the company's establishment, this small man of less than 1.6 meters stepped on an apple box and spoke passionately to his only two employees: the company's turnover will reach 10 billion yen in 5 years, and 10 years to reach 50 billion yen. Because the idea was too crazy, the only two employees were scared away.
Sun Zhengyi, who is less than 1.6 meters tall, has a distinctive character in his career. "For more than 20 years, I have been paying attention to him as a historical record. What he said, although the branches will be different, but the fundamental part has become a reality." Well-known Japanese writer Inoue If the husband is summing up.
Anyone who has had long-term planning, who has had a dream, but most people will not take it seriously, or if it is true, it will only be effective for a short time and cannot be implemented. However, Sun Zhengyi, founder of the Softbank Group of Japan, took the planning of the university period seriously, and has performed quite well for more than 40 years.
The 19-year-old Sun Zhengyi formulated the "50-year life plan". What is surprising is that the 57-year-old Sun Zhengyi is now practicing the planning path as a junior. Sun Zhengyi planned this way: "In any case, when you are in your 20s, you will start a good career and make a good start." When you are in your 30s, you must earn at least 100 billion yen. "At the age of 40, In order to do a big job, I started to attack. "When I was in my 50s, she became a great cause; in her 60s, she gave it to the next manager."
In 2010, Sun Zhengyi gave a speech at the launching ceremony of Softbank College. How to select the next Softbank president is its main purpose. That is to say, nowadays, Sun Zhengyi strives to complete the final goal. Inoue Kazuo, a 10-year-old writer who is more than Sun Zhengyi, said: "For more than 20 years, I have been paying attention to him as a historical recorder. What he said, although the branches will be different, the basic part is Everything has become a reality."
Sun Zhengyi is known as a venture capital for everyone.Investing in Yahoo made him famous. In 1995, Sun Zhengyi tentatively invested $2 million in Yahoo and then invested $100 million. It can be said that Sun Zhengyi's investment is the biggest boost for Yahoo to win the Internet dominance. Sun Zhengyi injected a total of 355 million US dollars into Yahoo and obtained 37% of the shares. Sun Zhengyi also became the biggest winner after Yahoo's listing. Sun Zhengyi’s 6-minute finalization of investment in Alibaba is also a good story in the investment community.
In 2000, there was information showing that Sun Justice invested more than 450 Internet companies worldwide. However, Sun Zheng’s role as an industrialist cannot be ignored. Today in Japan, Softbank not only has the most popular search engine (Yahoo search), e-commerce (Yahoo auction site + shopping site), the largest portal (Yahoo Japan), it also operates Japan's fastest growing mobile operator ( Vodafone, Softbank is the only Apple iPhone operator in Japan and the only company that provides data services for the iPad.
During the student period, Sun Zhengyi was still an inventor and a trade king. But Sun Zhengyi is essentially a businessman, chasing time and chasing money. Wherever there is money to earn, there are areas where big money is waiting, and he will go there.
The nature of the businessman begins with the first bucket of gold. In 1978, Sun Zhengyi, a student at the University of California at Berkeley, conceived the world's first voice electronic translator, which was composed of speech synthesis, a dictionary and a liquid crystal. This idea earned him the first gold.
If Sun Zhengyi himself made this test machine, it would take 10 to 20 years for the computer to make a voice. The "50-year life plan" can be lost. Any good ideas? It is more efficient to concentrate on the leadership of each field than to do everything in your own right. With this idea as a guide, Sun Zhengyi, who is under 20 years old, has found a world-class authority in the field of speech synthesis, and Dr. Moser, a professor at the school, persuaded him to cooperate with himself to develop this product. Later, Sharp bought the patent and developed the product.
Integrating resources is the core competence of businessmen. We see that Sun Justice is mobilizing money, materials and talents around the world to exert world-class influence. The words of Henry Ford, the king of the car, refine the essence of the entrepreneur. When responding to a public accusation against his "ignorant", Ford said: "I can tell you that there are many buttons on my desk, I only You can answer any questions I want to know at the touch of a button."
At the maturity of a business, the most common way to leverage other resources is to acquire. After 28 years of developing automatic translators with world-class experts, Sun Zheng, who wants to engage in mobile phone operations, has encountered similar difficulties: "If you start from scratch, start with a 1.7 GHz mobile phone, if I come to build a base station, I will It will take five years to complete the project. Is it worth it to spend half of the 10 years?†After that, we heard the news: In 2006, 48-year-old Sun Zhengyi spent $15.5 billion to acquire the world’s largest wireless 97.7% of the Japanese business of the operator Vodafone UK...
Sun Zheng’s vision and hard workSummarizing the experience of more than 30 years of entrepreneurship, Sun Justice will share that it is the key to choose the industry that will become mainstream in the future. To be the first to perceive the development trend and adjust the business situation in a timely manner, "choosing the foliage or the crack may be a temporary success, but it will not be a climate, and we cannot expect to achieve great future success."
The reason why this is so summarized is that Sun Zhengyi himself chose the mainstream industry in the future. As early as in high school, he was affected and determined that he would fall into the sea in the computer industry.
There is a story here.
In high school, Sun Zhengyi was deeply touched by the book "Jewish Business Law" written by Japanese manager McDonald's Fujita, so he went from Kyushu to Tokyo and asked to see Fujita. Fujita’s advice to this savage teenager is: “If I am still young, I will not engage in food sales, but I will do business related to computers.†When I came to the United States to study, I was affected by the impact of microcomputers. Justice carefully recalls the words of Fujita, and how much determines the direction of future efforts.
Sun Zheng’s story about hard work is hard to count. From Japan to the United States to study, Sun Zhengyi only took three weeks to jump from the second year of high school, admitted to American colleges and universities, became an American college student. In September 1975, when he officially became a college student, Sun Zheng’s first thing was to buy a door, move it back to the room, and put it on two steel cabinets to make an extra-large desk. During his college years, Sun Zhenghua became a "learning mad". He was as tireless as Superman. He only slept for 3 hours a day and no more than 5 hours at most.
Ted Dorota, formerly the general manager of Softbank America, summed up the ability of Sun Justice to be different. First, seeing the amazing ability of the nature of the problem, seeing the essence and responding quickly; second, it is incredibly hard work.
Sun Zhengyi’s advice to future entrepreneurs is to fight bravely.No matter how advanced the theory, no matter how good the strategy, it doesn't make sense to not fight. Don't forget, Henry Ford, Rockefeller, Matsushita Yukisuke, Bill Gates, or Steve Jobs... All of these entrepreneurs are fighting, taking the lead, and finally achieving their ideas through struggle. That is to say, fighting is equal to the vision.
The leader must have the attack power not to lose to anyone, otherwise he will not be able to lead others. "'Old good man' is not well organized. However, the premise of playing a black face is 'the true love of deepness.' If you don't feel love, you will be strict and cold, no one will follow you."
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