“Put the clouds and see the moon” Bilda’s road to creating an emergency power supply champion is “painful and happy”

As the core driving force of LED lighting, the development of LED driving power has always affected the popularity and popularity of LED. Reducing the cost of LEDs and letting LED lighting enter thousands of households is one of the directions that all driving power companies are working hard. During this period, the price of power supplies has fallen sharply at a rapid rate.

In the market game of quality and cost, local LED driver power supplies are facing more and more challenges. With the popularization of LED lighting, some enterprises in the chaotic market have been pressured to increase. In the new round of reshuffle and restructuring market, more companies are beginning to expand the higher-margin high-end drive power market.

Shenzhen Bilda Technology Co., Ltd. (referred to as "Bilda") as the "up-and-coming star" of LED drive power, when most power companies are focusing on price competition, he has set his sights on another "new blue sea" - -Emergency Power Supply.

"In the process of this transformation, there have been confusions, but the overall pain and happiness!" Bilda general manager Ke Jianjun said to Gaogong LED, "Through the company's unremitting efforts, now we have small achievements in the field of emergency power supply, there are The feeling of 'opening the clouds to see the moon'."

Indeed, in the field of emergency power, Bilda has grown into a strong force. According to Gaogong LED, Birda has successfully developed 26 emergency power products. The products have passed the ROHS, CE, UL, TUV, FCC and other authoritative certifications to meet the various certification needs of customers in the European and American markets.

At this year's Hong Kong Autumn Lighting Fair, Gaogong LED noticed that the two intelligent emergency drivers integrated by Bilda's new driver + emergency function attracted the attention of many people. As early as September, Bilda once expressed this concept to Gaogong LED, but did not enter the actual research and development stage. However, less than two months later, Bilda turned this idea into a real product, which also fully reflected the research and development strength of Bilda.

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According to Xia Hongping, vice president of R&D, Birda currently has 10 R&D personnel. The R&D team's predecessor is the military communication power supply, which is extremely demanding on the design standards and reliability of the products. R & D personnel have a wealth of experience in emergency power supply design, proficient in the standards of emergency power supply UL924.

At the same time, by participating in Hong Kong, Frankfurt, CES and other domestic and international exhibitions, Bilda has an in-depth understanding of market trends and customer needs, and then targeted product development. Ke Jianjun believes that only by constantly understanding market demand and changes can we maintain sustainable competitiveness.

It is worth mentioning that Bilda is the first company in China to pass the UL listed certification. Ke Jianjun said that as of now, Bilda has invested 3 million in certification testing, and there will be more investment in the follow-up. Our goal is to create a single product champion in the field of emergency power.

The 2017 High-tech LED Annual Conference will be held on December 21-22 at Shenzhen Baoan Dunxi International Hotel. As one of the sponsors of the annual meeting, Bilda General Manager Ke Jianjun will discuss with you the significance of the power drive into "China time" and discuss the future power supply companies' competition points.


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