GSMA-backed plan uses NFC applications to create new revenue opportunities
Shanghai, China, February 21, 2013- NXP Semiconductors NV (NASDAQ: NXPI) and Mobile World Capital Barcelona FoundaTIon cooperate to further develop global NFC application services . NXP, Barcelona World Mobile Communications Foundation and GSMA together promote NFC technology to make it easier for new participating organizations in the ecosystem to obtain NFC technology, including the public sector, public transport operators, system integrators, reader And card manufacturers, advertising companies and gaming businesses, etc.
NXP is a co-inventor of NFC technology and a leader in global smart identification technologies such as e-government, transportation, ticketing and payment markets. NXP launched the M Knowledge Center based on the framework of the Barcelona Mobile World Foundation (MWCapital), which is a knowledge team center composed of global technical experts who can develop a combination of contactless and NFC applications for all those who want to use mobile innovation The company provides various advanced technical training services, application and design support, project management and technical consulting services. This was launched by the GSMA, and now cooperates with Barcelona Mobile World Foundation (MWCapital) and NXP to become the core group of emerging contactless payment, and is committed to increasing cooperation between companies and strengthening the understanding of new mobile technologies. .
With the support of GSMA, NXP and MWCapital are committed to developing and popularizing NFC market applications in the entire mobile ecosystem, and ultimately hope to popularize such applications to end users. From a global perspective, the M Knowledge Center will serve as a knowledge base for newcomers to the NFC field, assist them in seeking support, quickly start NFC development and deployment, and use NFC to create revenue opportunities.
John Hoffman, CEO of the World Mobile Communications Conference Co., Ltd. (the main promoter of the World Mobile Communications Conference) and vice president of the MW Capital in Barcelona, ​​said: "We believe in the power of NFC. It is for mobile Increased security and convenience. Many major GSMA members are preparing for the launch of NFC. In cooperation with NXP, we will attract new participants to the NFC ecosystem and generate new services that mobile network operators can provide Their customers. The entire NFC ecosystem can get NXP ’s mature development tools and consulting services to easily apply NFC technology to their solution portfolio. We will explore a new mobile world together. "
Steve Owen, Senior Vice President of Global Sales, NXP Semiconductors ’Smart Identification Business Unit, pointed out:“ We have combined NXP ’s profound application knowledge and GSMA members ’understanding of end users. Now, device manufacturers have brought millions of NFC chipsets into the market in hundreds of NFC-enabled devices, such as smartphones, tablets, laptops, ultrabooks, portable speakers or headphones, etc. . GSMA and NXP have created a foundation to jointly develop the secure and convenient NFC application services required by end users. "
NFC is a market-proven, standardized technology, co-invented by NXP and Sony in 2002. At the center of this ecosystem, NXP Semiconductors has contributed to the development of NFC through cooperation with major mobile phone manufacturers, mobile operating system providers and application developers. NXP is the number one supplier in the global smart identification market, and uses its contactless and security technology leadership to provide a complete mobile transaction solution: including NFC controllers, various forms of security components (Secure Elements) , NFC tag and infrastructure card reader IC. At present, the original manufacturer has selected NXP's NFC technology in about 200 mobile devices.
Visitors can experience NXP's trustworthy, NFC technology's many applications for convenient interaction and secure transactions at booth 7A111 in Hall 7 of the Mobile World Congress (Barcelona February 25-28).
About Barcelona Mobile World Foundation
Barcelona World Mobile Communications Foundation is a founding organization that aims to turn cities into global mobile communication technology centers, where people, companies and different institutions work together to use the potential of mobile communication technology as an element to change daily life and create new Business.
Dominated by the Ministry of Industry, Energy and Tourism, Generalitat Catalonia, Barcelona City Council, Fira de Barcelona and GSMA (GSMA is the interest of more than 800 mobile phone operators and more than 2,000 companies around the world in the mobile ecosystem Representative), this organization has four pillars: MWHub and MWCongress, involving industrial and commercial development, MWCentre and MWFesTIval affect the people and their social life.
About GSMA
GSMA is a representative of the interests of global mobile operators. Across more than 220 countries, GSMA unites nearly 800 global mobile operators. There are more than 230 companies in the extensive mobile ecosystem, including mobile phone manufacturers, software companies, equipment suppliers and Internet companies, as well as cross-industry areas such as Financial institution services, healthcare, media, transportation and utilities. GSMA also hosts industry-leading events such as Mobile World Congress and Mobile Asia Congress.
About NXP Semiconductors
NXP Semiconductors NV (Nasdaq: NXPI) provides high-performance mixed signals and standard product solutions with its leading expertise in radio frequency, analog, power management, interface, security, and digital processing. These innovative products and solutions can be widely used in automotive, smart identification, wireless infrastructure, lighting, industrial, mobile, consumer and computing fields. The company has business execution agencies in more than 25 countries around the world. In 2012, the company's unaudited turnover reached 4.36 billion US dollars. For more information about NXP, please visit the company's official website http://cn.nxp.com/ for inquiries.
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